Kraft paper is in! Not only is kraft paper on trend, but it’s the perfect wrap to achieve a clean, no fuss, upmarket look. Whether you are using it for flowers, gifts, packaging, or even on tables at your restaurant or café, kraft paper creates a modern look that lets your flowers, gifts or food sing and quite rightly be the star of the show. Kraft paper’s simplicity leaves you room to literally stamp (or sticker) your own mark on your creation. This fashionable wrap comes in a range of colours and finishes, including white, natural, black and gloss to name a few. It ranges in weight from 85gsm to 200gsm, so whether you like your paper thick and stiff, thin and flexible or somewhere in between, there should be an option to suit. For the perfect floral wrap or gift packaging, choose white to achieve a simple contemporary look; for an eco natural look use a natural kraft paper.